Diva of Svasensa
Profile
Andre Syahreza
8/16/20242 min read


Putu Ayu Saraswati, the CEO of Toya Devasya, is renowned for her leadership at Bali's premier hot spring destination, nestled in the breathtaking mountainous region of Batur within the UNESCO Global Geopark. Her role at Toya Devasya has allowed her to deeply engage with Bali's stunning natural landscapes and the island's rich cultural heritage.
Saraswati's passion for nature and her deep appreciation for Balinese culture inspired her to create Svasensa, a perfume brand that embodies both the island’s natural allure and its vibrant traditions. Her journey from managing a celebrated hot spring to founding a global perfume brand is a testament to her commitment to showcasing Bali's essence to the world. Through Svasensa, she aims to capture the spirit of Bali in every bottle, blending nature and culture into a unique fragrance experience.
Svasensa is more than just a perfume brand; it represents a fusion of Bali’s natural beauty with personalized elegance. Each scent crafted by Svasensa is designed to reflect the island’s enchanting environment while catering to individual preferences. Saraswati’s vision was to create a brand that not only celebrates Bali’s rich heritage but also provides a personal touch, allowing each fragrance to resonate with its wearer’s unique essence.
Through Svasensa, Saraswati offers a way for people to experience Bali’s magic beyond its shores. By blending the island's natural and cultural elements into personalized perfumes, she ensures that each fragrance tells a story and carries a piece of Bali’s spirit. With every spritz, Svasensa delivers a luxurious reminder of Bali’s beauty, connecting individuals to the island’s essence and celebrating their personal uniqueness.
Every Svasensa perfume is a slice of Bali. Saraswati carefully picks natural ingredients and uses traditional methods to make sure each fragrance truly captures the island’s magic. From the lush, fragrant flowers to the earthy, aromatic woods, each scent is a tribute to Bali’s rich landscape and cultural depth. Her goal is to let you experience Bali’s charm and history every time you wear one of her perfumes.
When you choose Svasensa, you’re not just getting a fragrance; you’re connecting with the spirit of Bali and celebrating your own uniqueness. Saraswati’s perfumes are designed to be a luxurious reminder of the island’s beauty and a way to express your personal essence, making every spritz a moment of magic.